ADVANCED COOLSCULPTING LANDING PAGE OR MICROSITE
Problem: Zeltiq’s original microsite is generic, ubiquitous, and does NOT set you apart from local competitors (because they probably have one too).
Solution: Cool marketing’s landing page or microsite has unique content and works hard to distinguish your practice as a top CoolSculpting provider. In short, it gives you a competitive edge to attract more patients.
Optional: Complete Web Development Services. If your practice’s main web site needs a refresh or a complete redesign, we can help. Our optional web services include enhanced integration of CoolSculpting content into your existing website, and even a complete redesign.
BRANDING
Our campaign gives you the option to license the coveted Dr. Freeze® brand with all of its well-crafted marketing appeal. Dr Freeze is one of the most well-known and memorable trademarks, conveying a sense of CoolSculpting expertise wherever it is deployed. Studies have proven that clients who license our brands experience a boost in both conversion rates and lead generation.
DIRECTORY MARKETING
We make sure your practice appears prominently where patients are most likely to look. Enjoy premium and featured listings on relevant directories across the web.
PAY-PER CLICK (PPC) & SEARCH ENGINE MARKETING
Targeted search engine marketing (SEM) campaigns are guaranteed to put your practice front and center when patients are searching for CoolSculpting services in your area. We’ll manage your pay-per-click campaign while working DIRECTLY with Google, Bing, Facebook and other accredited and certified PPC partners to deploy high-performing ads that reduce your cost-per-lead.
SOCIAL MEDIA MARKETING
A well-crafted social media presence will attract new visitors to your website and increase your practice’s visibility. Our social media team will help you by providing:
- Relevant content regularly published on your social media accounts
- Ongoing guidance to help you engage followers in a meaningful way
- Management of paid social media campaigns
RE-MARKETING / RE-TARGETING
We use data about visits to your websites to re-serve relevant ads via partner networks. This keeps you in front of prospects and increases the odds of converting them into paying customers.
REPUTATION PROTECTION
Our RepuGuard™ services provide your team with:
- Guidance to help you maintain a strong online reputation and contend with negative reviews
- Programs to encourage insightful feedback and reviews about your services*
VIDEO CONTENT
Our video content services give you access to:
- Videos produced to promote your practice*
- Engaging and relevant video content
- Management of video-sharing accounts and YouTube advertising
Most importantly, Cool has a proven track-record of delivering new patients for other practices. Therefore, we can offer a performance guarantee which minimizes your risk and makes us the most logical choice for new patient acquisition
*Optional services.
